The blog
Notes on QR codes, print, and getting scans that actually convert.
Digital business cards via QR: a practical guide
A physical card with a QR code that opens a digital contact card solves the actual problem paper business cards have — going out of date.
QR code analytics without cookies: what EU-conscious teams need to know
A QR scan can be measured without a tracking script or a consent banner — because the redirect itself is already a server-side event.
QR codes for restaurants and menus: a practical guide
A menu QR code only pays off if it survives the first price change. Here is how to set one up so it actually does.
QR code marketing best practices that actually move scan rates
Most QR codes fail for the same handful of avoidable reasons — design, context, and what happens after the scan. A working checklist.
QR codes on packaging: what happens when the subscription lapses
A code printed on ten thousand boxes has to survive longer than most SaaS billing relationships do. Most platforms never plan for that.
Dynamic vs. static QR codes: what actually changes
The difference between a static and a dynamic QR code isn't about how they look — it's about what happens after you've already printed one.